In Rethymno, a variety of folk art forms are still alive and practiced consistently such as pottery, basket making, wood sculpture, lithography and of course weaving. Some of these occupations are practiced by tradition in entire villages. At a certain extend people can base their whole economy on this occupation. Thus, in the village of Margarites of Milopotamos, pottery is the main occupation of many of its residents, who produce not only traditional decorative objects but also practical objects.

Elements that characterize a place are the language spoken there, morals and customs, traditions and legends, possible unique activities its residents are occupied with and, of course, the clothes they wear. The last element is very interesting because it transforms depending on climate conditions, soil morphology, national adventures and the influences this place received throughout its history.